Sedition and SubversionPrada Resort 2020

A language of hyper-classicism becomes
a new and different syntax.

For the PRADA 2020 Resort Show, AMO takes over the Piano Factory, PRADA US’s headquarters, and reinterprets it as an intimate setting for social gathering.
The context of the show offers a reinterpretation of classics, a new perspective on a common language of clothing. The PRADA Resort 2020 collection presents an alternative viewpoint on the familiar, a seditious simplicity. A contrast with the increased complexity of the world, pulling back to the sincere, pure and true, the collection proposes an unexpected means of subversion, elegance as sedition.
A language of hyper-classicism is recalibrated, forming a different syntax. Clothes are paradigmatic – overcoats, brass-buttoned blazers, eased skirts, cable knit sweaters, utility suiting. Outfits are composed of singular, honest fabric types: cotton poplins, drill and gabardine, faille, leather and suede.
Patterns are modest pinstripes and checks, micro-pattern florals and embroideries of truly naïf flowers. The palette is restrained, revolving around navy, pale blue, multichromatic brights, tonal hues. There are gestures to archetypes of elegance, real glamour. Scarves are executed like boas of paillettes, and jewelry comprises drop earrings and sautoirs of baroque pearls.
The collection is focused on intimacy – on closeness, attention drawn to details, a sense of the handmade. These evoke the idea of the individual, its power and strength. Shifting contexts open ideas to reinterpretation, to suggestive dichotomies – rich and humble, youth versus heritage, urbanity against nature, uptown and downtown. The context of New York City imbues garments with specific cultural memory, offering a distinct perspective paradoxical to their universality.