HermèsMaticMake it timeless

Hermès mini-laundrette
will make you fall in love, again


To Fall in love again. Fall in love with transformation, fall in love with colors. The house of Hermès has devised a bath of fun for overdyeing silk scarves, giving them a new lease of life. At the HermèsMatic pop-up store unique scarves comes to life. Action, reaction and dosage. No two dye baths are alike. It’s a free project that has already traveled around the world: Amsterdam, Munich, Strasbourg and Kyoto. From October 5th to 15th HermèsMatic arrives in Turin, to be followed by Palermo in November.