From Marrakesh to MalibuSaint Laurent takes over Paradise Cove

Anthony Vaccarello redefines West Coast’s glam
with the Menswear Spring/Summer 2020 Collection.


Saint Laurent took over Paradise Cove in Malibu, located just off the Pacific Coast Highway. Creative Director Anthony Vaccarello traded for the Spring/Summer 2020 a scenario adorned by the tranquil waves and jagged coasts of California to replace the modern NYC skylines of last season. The setting was breathtaking: surrounded by Persian rugs and fire pits, the guests were seated along a black board-walk runaway which was set up parallel to the seashore, with a tall cliff serving as the backdrop.

Starting from Marrakesh in the 70’s, Vaccarello’s imagination travelled to Los Angeles in the 21st Century to find a melting pot between the two worlds. L.A was then envisioned as the “latest Marrakesh”, a favoured destination of the house’s founder. The main inspiration came from the iconic style of famed Rolling Stones frontman Mick Jagger, whose style blended elements of glam rock, bohemian fashion and gender fluid dressing; the singer even allowed Vaccarello to look through some his vintage Yves Saint Laurent pieces, giving the collection a further sense of authenticity. The standout pieces included the tailoring, a bit look and declined in appropriate glam-rock inspired materials, like shimmering pinstripes and tweeds with a touch of glitters. Jagger’s 70s style was also channeled through the voluminous silhouettes of the trousers, taking the house’s characteristic slim fittings in a new direction.